Distributing tailormade and informative leaflets, varying by the course studied to each student.
The project involved receiving multiple components, including the custom boxes created by Summerhill and various merchandise items.
Understanding of postage options they were looking to drive economies across a number of membership communication and recruitment campaigns.
Delivering economies of scale and savings for the UK’s Leading international publisher and distributor of Original Paintings and Collectable Limited Editions.
Producing a personalised Direct Mail experience that would deliver their Used Vehicle warranties to new owners world-wide.
It’s up to us to ensure their creative idea gets where it’s supposed to be – in perfect condition and at exactly the right time.
Reimagined online order fulfilment service saves leisure and tourism company time, money and stress.
Send DM were tasked to devise and deliver campaigns that would drive direct responses for our client’s tax rebate services.
An automotive dealer group representing some of the largest and most prestigious automotive brands around were seeking help with increasing MOT/Service sales and driving customer loyalty by way of high-quality mailed communications.
To raise awareness amongst students’ parents/guardians regarding the breadth of courses available to youngsters (16-25) at Cornwall College campuses across Devon and Cornwall.
As leaders in Direct Mail, fulfilment, personalisation and data services, Send DM has built a formidable reputation for consistency in delivering impressive results on all of its clients’ campaigns.
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Our approach was multi-faceted, leveraging advanced data management and printing technology to meet the university’s needs. Upon receiving a detailed database from the client containing specifics for each course and corresponding campus, the team at Send DM meticulously linked the correct images and text variations to ensure each leaflet was customised per the requirements of the University.
To achieve a professional finish, especially crucial given the solid black background that could easily betray flaws, a thicker paper was pre-creased to prevent cracking on the folds. This attention to detail in the production process underscored our commitment to quality for the client.
The personalised leaflet campaign for the University of Cumbria marked a significant achievement in targeted direct mail. Although the University did not disclose specific metrics on engagement or enrolment boosts, the precision in execution and the high quality of the printed materials spoke volumes of Send DM’s capacity to deliver complex, customised solutions.
Summerhill Packaging, known for its bespoke packaging solutions, collaborated with Gonzo Multimedia to release the limited-edition Elvis Presley – Jailhouse Rock – Super Deluxe Edition. They chose Send DM, renowned for our fulfilment and distribution services expertise, to handle the complex logistics and distribution process.
The project involved receiving multiple components, including the custom boxes created by Summerhill and various merchandise items.
These components were delivered in separate consignments, requiring organised storage and precise collation. The primary challenge was to ensure that every item was meticulously inserted into the presentation box, securely shrink-wrapped, and enclosed in a transit outer with a specific product barcode. The final step was to palletise and transport these items to a holding facility, all within a tight timeline to meet the product release date.
The collaboration was a resounding success. Send DM’s efficient and error-free execution ensured that the Elvis Presley – Jailhouse Rock – Super Deluxe Editions were scheduled for distribution. The approach taken by Send DM led to a meeting of fast turnaround requirements in preparation time and a 0% error-rate in packaging and distribution. The meticulous handling and packaging process upheld the product’s high-quality standards and contributed to an exceptional customer unboxing experience.
Although this longstanding client of Send DM has their own Royal Mail business account and a good understanding of postage options they were looking to drive economies across a number of membership communication and recruitment campaigns.
The Send DM Client Services team was able to identify a number of areas where projects and campaigns could benefit from lower-cost postage solutions through our access to downstream access postal services.
Delivering economies of scale and savings for the UK’s Leading international publisher and distributor of Original Paintings and Collectable Limited Editions.
The brief from Bentley, the prestige automobile company, was to produce a Direct Mail communication package that would deliver their Used Vehicle warranties to new owners world-wide. And ensure that the whole customer experience had the decidedly premium feel that Bentley owners have come to expect.
We created a bespoke Welcome Pack that not only carried each warranty, but also contained a personalised luxury gift from Bentley. Data was funnelled into a bespoke platform created specifically for managing the process. Fulfilment required specialist hand-finishing (white glove service) and the pieces, which were mailed all over the world, were delivered in multiple languages.
The fact that our Direct Mail campaign was hugely successful is thanks to the focus and dedication of the team working in partnership and the high level of collaboration with multiple agencies and client stakeholders. A perfect, prestigious and personal experience delivered to Bentley owners – exactly as briefed.
This particular campaign involved the delivery of bespoke 3D viewfinders (the sort of thing you might remember from your childhood). Each viewfinder contained key images and messages designed to deliver on the campaign objectives to an audience of UK Marketing Directors and CMOs. Working to a very tight deadline, Send DM sourced high-quality bespoke boxes and impact protection packaging materials, hand-packed every item and despatched via a 24-hour parcel delivery service.
The bespoke web portal we created allows each of the 100+ branches to replenish their onsite stocks by simply calling-off items from a pre-specified list. The portal also ensures that stock lines and levels are visible to users at all times. And when items reach their reorder level, the system automatically generates email notifications.
Our new, more efficient fulfilment service now manages more than 700 stock lines. This involves making up kits, dispatching individual items and managing ‘dated’ stock items when they expire, allowing our client to focus on what they do best – keeping their 300,000 members happy.
Although the Blanco Group, one of the world’s-leading manufacturers of high-end kitchen supplies, operate their own extensive storage facilities, they were finding their services were being stretched to capacity. They approached us to discuss how we might ease the pressure by helping them deliver fulfilment services to their client base.
It was a project that called for complex stock management arrangements. First we took control of all their stock, fully acquainted our team with the details of their ‘pick & pack’ requirements and then devised a new system for managing their national orders, while maintaining their 48 hour Service Level Agreement.
With the pressure eased on their storage facilities (and their staff), the Blanco team were able to give their full attention to other key areas of their business, including the successful launches of impressive new product lines.
An automotive dealer group representing some of the largest and most prestigious automotive brands around were seeking help with increasing MOT/Service sales and driving customer loyalty by way of high-quality mailed communications.
To raise awareness amongst students’ parents/guardians regarding the breadth of courses available to youngsters (16-25) at Cornwall College campuses across Devon and Cornwall.
Utilising the services of trusted contacts within the UK marketing data industry, Send DM quickly identified the best available marketing data. Then came the science of fine tuning the targeting so that it would deliver the best possible campaign results.
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